Do you ever lay in bed at night and wonder if you missed something? A follow-up, a deadline, a client touchpoint? You know your business is successful, but you can’t help but feel like it’s always one step away from falling apart.
You’ve spent way too much time juggling sticky notes, scattered Google Docs, and late-night catch-ups — when what you really want is a business that runs on autopilot.
You’re not running a business. You’re running yourself ragged.
You don’t have a sales problem. You have a systems problem.
You’ve already proven you can sell. But instead of feeling on top of your business, you’re constantly one dropped ball away from it all crashing down.
How would your life change if your business didn’t depend on you holding it all together?
Stop what you're doing and ask yourself:
Feel yourself thinking, “there’s got to be a better way”? You’re right — and this is it.
WANNA KNOW MORE?
Let’s be real: more sales aren’t the answer — they’re the accelerant. If your business feels messy now, stacking more closings on top just makes the chaos louder. Sticky notes multiply. Late nights get later. And you’re one “forgotten follow-up” away from losing it all.
You’ve already tested the bandaids: another coaching program, a cute template, maybe even hiring someone and hoping they’d “figure it out.” Spoiler: they can’t. Not without an actual system.
That’s where Strategy to Scale comes in. It’s the framework that pulls every scattered piece together into one business that finally runs like… well, a business. Clarity. Structure. Systems. Installed.
I felt incredibly heard and supported throughout the Strategy to Scale process
"Lauren is absolutely incredible at not only predicting what is needed, but tailoring the process to the individual needs of each agent and real estate team she works with. This industry is not a one size fits all, and Lauren absolutely understands that. When working with her, I never once felt like i was forced into a box. In fact, I felt as though I was coming out of one!"
-CANDACE, OWNER OF HOLLON HOME GROUP
Before joining the "Strategy to Scale" program, my processes and training were scattered and inefficient.
"I struggled with managing various tasks and ensuring consistency across my team. Training sessions were unstructured, and there was a lack of cohesive systems in place, which led to confusion and delays.
After completing the "Strategy to Scale" program, my business is now well-organized and streamlined. The program provided a clear framework for structuring my processes and developing comprehensive training materials. I now have efficient systems in place, consistent team training, and improved overall productivity. This transformation has not only enhanced my team's performance but also positioned us for scalable growth.
-JACIE, OWNER OF JACIE AND CO REAL ESTATE
You NEED (not want) Lauren and her business.
When I first started the admin role for a top producing realtor, I thought I had really grasped the duties & responsibilities of the job. After 6 weeks of training with Lauren, I realized how many vital pieces of the business I was not implementing. Lauren taught me how to be a profitable admin and has provided me the resources to step up in my role to help the business grow.
Having one on one coaching with Lauren made all of the difference. I came with a list of questions every week and she was able to visually walk me through, step by step. Her systems are very thorough and once you learn it- you don’t forget it. If you’re in an admin role, or you’re a realtor doing it all of yourself- you NEED (not want) Lauren and her business. She is personal, she tailors to what YOUR goals are & she uses all of her experience and knowledge to pour into you and your business!
-PAIGE, OPERATIONS MANAGER
Explained things easily & removed confusion
"Lauren was always able to navigate and teach while staying calm and collected even in a time that felt chaotic. She was able to simplify tasks & systems and explain them clearly for our organization. CoreOps Collective is the perfect fit for owners and admin who know the basics but but looking to take business to the next level but maybe aren't fluent in systems and procedures."
-BRI, DIRECTOR OF OPERATIONS
There was never a "no" with her.
"Lauren always knew the answer, and if she didn't, she would always find it out. There was never a "no" with her. She's personable. It makes this real estate industry less stressful knowing someone can be both professional and relaxed all in one."
-CIARA, REAL ESTATE AGENT WITH EXP REALTY
Everyone is on the same page
Can't say enough wonderful things about Lauren. She took a 13 year old business flying by the seat of its pants and organized it in a way where everyone is on the same page, is held accountable and understands our direction moving forward. One of the most amazing things is that all we had to do was answer her questions for 12 hours (don't worry....it's once a week). Wish I would have been introduced to CoreOps years ago. Highly recommend!!!
- CHRIS BERISFORD, THE BERISFORD GROUP WITH REAL BROKERAGE
strategy
to scale
A step-by-step roadmap to turn chaos into clarity and build a business that runs.
*drumroll please* i present to you...
The Framework That Fixes It All
Every problem in your business — dropped leads, messy operations, missed client touches — ties back to one of five core pillars of your business.
That’s why Strategy to Scale follows the CoreOps SCALE Framework™: a step-by-step roadmap that covers every pillar you need to stop spinning and start scaling.
OKAY SO, WHAT'S THE SCALE FRAMEWORK?
CLICK EACH LETTER TO LEARN MORE
OKAY SO, WHAT'S THE SCALE FRAMEWORK?
CLICK EACH LETTER TO LEARN MORE
S = Set the Vision
Clarity beats hustle every time. In this stage, we run your Alignment Audit + Vision Map — getting clear on your income goals, lifestyle priorities, and where your business is really at. You’ll walk away with a framework for consistency and a roadmap that actually matches the life you want.
C = Capture Attention
Leads don’t appear out of thin air — they come from strategy. Here, we build your Capture Attention Playbook: your brand voice, core message, lead magnet suite (with landing pages), and a marketing rhythm map so you know exactly where to show up, what to say, and how to bring new leads in consistently.
A = Acquire Business
Marketing without conversion is just noise. In this stage, we set up your Consults That Convert Toolkit: categorized leads, follow-up workflows, branded buyer/seller consult packets, lead-to-client flowcharts, and a conversion dashboard. This is your sales engine running on repeat.
L = Lead with Systems
Chaos isn’t scalable. This is where we install your Ops Command Center — the back end of your business. Real-time dashboards, an automation map, accountability chart, and your CoreOps Playbook (repeatable checklists + process guides for every key task). Systems take the pressure off you, so the business runs without the bottleneck.
E = Elevate Experience
Clients don’t just want a transaction — they want to feel taken care of. With your Lifetime Client Blueprint, we map your client journey from first contact to post-close. That includes signature touches, post-close care, review requests, and a referral system that turns happy clients into lifelong advocates.
SO, HOW CAN YOU WORK WITH US?
12-WEEK PROGRAM
Perfect if you want breathing room while we build.
VIP DAY PROGRAM
Perfect if you’re ready for “done now.”
You know your business is ready for more, but you also know it works best when you can roll out changes step by step. That’s why the 12-week program builds your systems in manageable phases — so you can implement as you go, involve your team in the process, and get comfortable with your new setup along the way.
Each week, we’ll layer in the foundations your business needs: vision, workflows, dashboards, automations, and client experience mapped the right way. By the end, you’ll have the clarity, confidence, and structure to scale without burning out — and a business that finally runs like a business.
You’re ready to stop juggling a million moving parts and finally get your business running like it should. You don’t want another course, checklist, or “someday” plan — you want it built and working, now.
In one intensive day together, we’ll map out every piece of your business. Then, over the following 2 weeks, our team implements it all — dashboards, workflows, automations, client experience touchpoints — so you walk away with everything installed and ready to run.
It’s the fastest path to clarity and structure — without sacrificing support or quality. By the end, you’ll feel in control, lighter, and confident that your business is built to scale.
$500 deposit + $1,500/month for 3 months
$500 deposit + $4,500 due on vip day
Valued at $300
COREOPS COMMUNITY ACCESS
For the duration of our time together, you and your operations staff will get access to our exclusive community where you can continue to develop your systems, your admin's confidence, and your clarity on what's happening in your business.
AND THE CHERRY ON TOP...
But without a framework, they just collect dust in your Google Drive.
you could...
keep buying templates and courses, hoping one finally sticks.
But without systems, you’ll just end up with new chaos.
hire another admin and expect them to “figure it out.”
But more sales without structure only makes the noise louder.
chase more deals, thinking closings will fix the overwhelm.
Strategy to Scale isn’t another course, template, or “one-day inspiration.” It’s a proven framework — the SCALE Framework — installed in your business with the systems, dashboards, and client journey you need to finally run like a CEO.
I did the 12 week program to have some help getting my micro-team off the ground. This is something I've been looking into for a long-time and knew I could do it myself, but it just wasn't getting done. I didn't have the time or mental space to get everything out of my brain and onto paper. This is exactly what CoreOps helped me with. Each week, I was asked several questions about how I run my business in intricate detail and at the end of the program I had everything I needed to hand off to a new hire. If I didn't enroll in this program, I would be in the exact same place I was at the end of last year, knowing I need to do this but not getting around to it. With just one hour a week, they were able to accomplish everything I needed & it's helped me realize that it's okay to hire someone to help you grow your business. Even if I can do it myself, I can get in my own way by not delegating, pushing back my own tasks rather than letting someone who specializes in operations take the reins.
EVERYTHING OUT OF MY BRAIN AND ONTO PAPER
what they're saying
- Kellie coker krull, real brokerage
You Can’t Keep Putting This Off
Kicking this down the road isn’t “waiting until the timing is right.” It’s quietly draining your time, your energy, and your bank account.
You’re working twice as hard for half the results.
You’re still juggling sticky notes, screenshots, and late-night catch-ups instead of running your business like the CEO you are. And let’s be honest — that’s exhausting.
The longer you wait, the heavier the mess gets.
Putting this off doesn’t make it easier. Systems don’t magically build themselves — and six months from now, you’ll just have more leads lost, more hours wasted, and more frustration piled on.
That buyer who filled out a form yesterday? They’ve already talked to another agent today. Every “I’ll follow up later” is a client you’ll never even know you lost.
Your leads aren’t sitting around twiddling their thumbs.
guarantee
Listen, I’ve been there. I know what it feels like to invest in something that doesn’t deliver what you thought it would. That’s not how we do business.
If by the end of your Strategy to Scale experience you don’t feel like you have the clarity, systems, and roadmap you came for, we’ll stay with you until you do — at no extra cost.
My guarantee to you is simple: you’ll leave with solutions you can be confident in, built for your business. Even if that means we put in extra hours on our side, you won’t pay a penny more.
Okay, but what's the catch?
- CHRIS BERISFORD, THE BERISFORD GROUP, REAL BROKERAGE
Can't say enough wonderful things about Lauren. She took a 13 year old business flying by the seat of its pants and organized it in a way where everyone is on the same page, is held accountable and understands our direction moving forward. One of the most amazing things is that all we had to do was answer her questions for 12 hours (don't worry....it's once a week). Wish I would have been introduced to CoreOps years ago. Highly recommend!!!
STOP FLYING BY THE SEAT OF YOUR PANTS
- Client NAme
Tiramisu halvah lollipop candy canes I love liquorice sesame snaps lollipop cheesecake. Jelly-o pie pie pastry halvah. Chocolate cake gingerbread jujubes chupa chups dessert I love pudding jelly-o.
This course transformed my business!
what others are saying
learn more
Many moons ago, I was the admin that was hired by a supervisor who didn’t know how and didn’t have time to train me. But the company was growing FAST and I had to keep up. And that meant I made roughly 7000 mistakes. I’ve learned from more trials and errors than I can count. I know what needs to happen to build a strong foundation, because I learned what needed to be in place when it broke. I oversaw the closing of more than 3000 transactions, the recruitment and training of over 150 real estate agents, and the opening of 20 expansion team locations. I know what it takes to operate effectively at a high level. And I know how to take a business owner’s vision and help make it a reality.
I’m lauren
have we met yet?
made it all the way down here?
It comes down to how you like to work:
• If you’re decisive, want everything installed quickly, and are ready to rip the Band-Aid off → VIP Day is for you. We’ll map it all in one day and deliver your full build within 2 weeks.
• If you prefer a steady pace, want time to digest, involve your team, and layer things in gradually → the 12-Week Program is your match. You’ll get the same deliverables, rolled out week by week with coaching and accountability built in.
Either way, you walk away with the same clarity, systems, and roadmap. The difference is simply: do you want it all at once, or do you want space to integrate as you go?
- VIP Day: Everything mapped and delivered within 2 weeks.
- 12-Week Program: Deliverables layered in weekly, fully complete by the end of 12 weeks.
We don’t force you into one “industry favorite” or affiliate with big-name CRMs — because the truth is, not every platform works for every business. Instead, we look at what makes sense for you — your budget, your tech comfort level, and how you actually run your business — and only recommend tools that will truly move the needle.
That said, we do require a few essentials to make Strategy to Scale work:
• A Google account (so we can build your dashboards + shared systems)
• An email marketing platform (like Flodesk, Mailchimp, or ActiveCampaign — whichever fits you best)
• A Canva account (for branded guides, SOPs, and client-facing materials)
• A CRM (we’ll help you choose or optimize one that actually works for you)
Everything else? Optional. We’ll tailor your tech stack so it’s simple, affordable, and designed to support your growth — not overwhelm you.
Everything we create is yours — permanently. You own the systems, dashboards, workflows, and playbooks we build together. There’s no ongoing subscription fee to “keep them alive,” and you don’t need to keep paying us just to manage what’s already been set up.
Your business will keep running on the foundations we’ve installed, whether or not you choose to work with us again.
Of course, if you want continued coaching, accountability, or access to our ops-only community, that’s always available — but it’s optional. Strategy to Scale is designed so that when we hand everything over, it’s already built, already running, and already yours.
Yes — but in the right order. Most agents jump into hiring before their business is truly ready, and that’s why so many teams struggle. Strategy to Scale makes sure your SCALE Framework™ is in place first: vision, systems, workflows, dashboards, and client experience. Once those foundations are built, you’re ready to step into our TEAM Framework (hiring, onboarding, accountability, culture, and retention).
If you already have a small team, that’s totally fine. Many leaders come to us after hiring too early, and this is where we shore up the gaps, standardize the way the business runs, and get everyone aligned. Bottom line: SCALE first, TEAM second — so you’re not just adding people to chaos, you’re building a team that actually lasts.
That’s exactly what the 12-Week Program is designed for — same deliverables, spread over 3 months.
That’s where the CoreOps Guarantee comes in: if you don’t leave with the clarity, systems, and roadmap we promised, we’ll stay with you until you do — at no extra cost.
let's do this
so, if you're ready to build a strong foundation for your business without the burnout...
let's be pen pals
SIGN UP
I promise, it's not *another* newsletter that's just trying to sell you stuff. Honestly, it's a lot of me talking about all the mistakes I've made and learned from. Scouts honor, it ain't spam.
